Retail Energy Suppliers

Retail Energy Suppliers

Knowledge is power, literally.

Become one of the increasing numbers of wholesale and retail energy market participants who, despite compressed margins, have found improved pricing accuracy and competitiveness by partnering with TRUELight.


Retail Book Valuation Modeling

Let our team be your independent third-party experts for retail energy book valuation support. 

Learn About Retail Book Valuation

Licensed Pricing Model 

Our market-tested retail energy pricing platform eliminates the staff and resources typically required to support your pricing function, with custom pricing and deal tracking at your fingertips!

Learn About Licensed Pricing Model

Retail Energy Pricing Matrix

Use this service as an outsourced retail energy pricing desk, a check against internal models, or sweet-spot identification.

Learn About Utility Price-to-Compare

Retail Energy Custom Pricing and Structuring

Use this service as an outsourced retail energy pricing desk, a check against internal models, or customer sweet-spot identification. Leverage TRUELight pricing tools to quickly price the larger accounts in all deregulated markets when you need to remain competitive and ensure accuracy of costs.

Learn About Custom Pricing

Pricing Model Support Analytics Review 

Give your energy pricing models an expert, comprehensive check-up to detect any under or over-pricing that may be shrinking your margins!

Explore Energy Data Services

Price Verification Services 

An affordable subscription-based energy quotation service that allows retailers to spot-check and verifies price quotes for accuracy.

Create Customized Data Services


Energy Forward Curve Data

Access daily energy forward curve pricing for all major trading hubs to inform the best possible investment and hedging decisions!

Explore Energy Data Services

Energy Load Profiles

Up your competitive advantage with a comprehensive database of electricity utility load profiles, broken down by utility and rate class.

Learn About Load Profiles

Energy Data Losses

TRUELight identifies and curates a detailed list of all electricity utility loss factor
data, empowering clients to make market offers and manage risk based on the
most up-to-date and accurate data. 

Create Customized Data Services

Energy Utility Price-to-Compare 

Our utility Price to Compare (or Standard Offer Service) historical data and tracking services for all rate classes empower our clients to make market offers and manage risk based on the most accurate, affordable data in the industry.

Explore Energy Data Services

Customer Savings and Headroom Analysis

TRUELight’s Forecasted Electricity Headroom Analysis combines our Retail Matrix Pricing and Utility Price-to-Compare data to provide a focused and easy-to-understand analysis of forward customer savings opportunities based on projected future market conditions. Our analytics creates a solution aimed at delivering energy savings, lower acquisition costs, and higher customer retention, and allows for targeted sales and marketing campaigns, as well as informing client procurement decisions.

Learn About Headroom Analysis Report


Hedge Execution and Portfolio Management

The TRUELight portfolio management team provides our clients with direct access to wholesale energy markets, retail energy pricing expertise, as well as execution support services. We bring the benefits of a professional energy portfolio management team by leveraging proprietary market analysis, execution, and portfolio optimization capabilities that are comparable to those typically found at large-scale energy trading and asset management firms.

  • Energy Demand Forecasting 
  • Daily ISO Scheduling and Management 
  • Credit Sleeve Origination and Negotiation 
See Portfolio Management Services

  • ARR Valuation and Optimization Services
  • Energy Market Training Services 


Energy Market Intelligence 

TRUELight provides your team with the development and execution of a weekly energy market intelligence newsletter to support business development efforts. The weekly market intelligence data will help focus on the potential market call-to-action items using expert and independent information and analysis on a private-label basis. Our up-to-date energy market information includes daily power and natural gas price movements in all your major markets. This includes natural gas supply and demand information, weather forecast updates, and needed utility headroom and customer savings opportunity identification.

Get Energy Market Intelligence & Support


Clean Off-Take Pricing and Analysis

Get expert forward energy price analysis and strategic execution capability designed to facilitate long-term PPA and REC transactions.

Learn About PPA Origination Services

Renewable Energy Generation Asset Management

Enjoy complete clean energy asset management, including regional energy market and ISO participation services, daily output monitoring and analysis, monthly settlement, and income statement reporting.

Clean Energy Project Location Analysis

For clean energy asset developers and energy end-users, the selection of a location for a project is a multi-layered decision. Arguably the most important component of the decision lies with the economic viability of the project, which is tied closely to the expected profitability of the energy output. This service will provide you with an independent, expert analysis of the wholesale market potential of a project’s energy generation. Our analysis develops a hierarchical ranking of potential asset locations based on maximum profitability, allowing a client to quickly incorporate essential energy market data and efficiently visualize this data for expedited business development decisions.

Learn About Project Valuation


Retail Supplier Market Entry

TRUELight will support your go-to-market strategy or expansion plans and provide our evaluation of the retail energy market and support needed to be successful in today’s energy market landscape. The TRUELight team is uniquely positioned to partner with you to provide the strategic market, product, and operational expertise to expedite this process.

Get Your Go-To-Market Strategy

Retail Energy Market Training 

Let the TRUELight team provide your team with the training in the wholesale to retail energy markets and ensure each new hire understands their functional area. We will bring to you a results-oriented group of experienced wholesale and retail energy market professionals previously holding senior strategic positions with some of the largest and best-established utilities, generation asset management, and energy marketing firms of North America.

Learn More About Energy Market Training

Strategic Energy Market Consulting

As you begin to delve into strategic business planning or market expansion, it can be challenging to know where to start. In fact, many organizations have difficulty articulating a desired future state. At times it can even be difficult to accurately describe and understand the current state—and stretched internal resources can prevent you from pursuing much-needed initiatives. With TRUELight Discovery™, we use a rapid discovery process to provide you with a clear picture of where you are, where you need to be, and how to get there!
Need help navigating today’s complex energy technology environment? Start with the wholesale to retail energy market experts and our TRUELight DiscoveryTM, an advanced energy market support process designed to get you started.
  • An innovative approach employed to assess the current state of your energy business environment and strategy. The working session will help identify current business process gaps, articulate your desired future state, and develop an execution road map to implement in the changing energy market complex.
  • The TRUELight DiscoveryTM process is a quick, collaborative, and interactive process. By nature, we expect to build organizational alignment and create momentum with an actionable roadmap and prioritized initiatives that will ensure success at the conclusion of the TRUELight DiscoveryTM effort.

Sign Up for Energy Data Discovery Session